If you’ve ever walked through Sydney’s entertainment districts, chances are you’ve stepped inside a venue owned by Justin Hemmes. The Australian businessman inherited the family hospitality group Merivale from his parents and turned it into a sprawling empire of pubs, restaurants and bars.

Born: 27 August 1972 ·
Age: 52 (as of 2025) ·
Industry: Hospitality ·
Company: Merivale Group ·
Net worth: Billionaire (AFR estimate) ·
Marriages: 2

Quick snapshot

1Confirmed facts
2What’s unclear
  • Exact net worth figure (estimates range from A$1.06 billion to A$1.58 billion)
  • Number of children (reportedly two daughters and one child, not independently confirmed)
  • Current marital status with Hazel Mae
  • Details of a secret project mentioned in PAA queries
3Timeline signal
4What’s next
  • Secret project rumoured to be a new luxury hotel development
  • Continued expansion beyond Sydney into other Australian cities
  • Potential succession planning as next generation grows up

The Merivale Group’s growth from a single fashion house to a hospitality behemoth is one of Australia’s most striking business stories. Here are the key facts at a glance.

Field Value
Full Name Justin Hemmes
Born 27 August 1972
Occupation Businessman
Company Merivale Group
Net Worth Billionaire (AFR estimate)
Marriages 2

How Did Justin Hemmes Get So Rich?

What is the source of his wealth?

  • Justin Hemmes inherited House of Merivale from his father John Hemmes, who founded the business as a fashion house in the 1960s alongside his wife Merivale ((ABC News)).
  • After John Hemmes died in 2015, Justin took over as principal and transformed the company into a hospitality empire ((Boss Hunting)).
  • Merivale now encompasses over 90 venues including pubs, restaurants, bars and hotels ((Merivale official site)).

What is the value of the Merivale group?

  • Forbes estimated the group’s total asset value at A$1 billion in 2015, when it served 10 million guests a year and employed 2,500 people across 62 venues ((Forbes)).
  • The Australian Financial Review reported that the Hemmes family debuted on its Rich List in 2018 with a net worth of A$951 million, rising to A$1.58 billion by May 2025 ((Wikipedia)).
  • Boss Hunting reported that Hemmes reached billionaire status in 2019 with an estimated net worth of A$1.06 billion ((Boss Hunting)).
  • Management fees alone generated nearly A$280 million, according to the AFR ((Wikipedia)).
Bottom line: Justin Hemmes’ wealth comes from inheriting and aggressively expanding a family hospitality business. For competitors in Australian hospitality, the lesson is clear: real estate–backed diversification and premium branding are the keys to billion-dollar scale.

The pattern: prime property acquisitions and premium event programming created a defensible moat in a tough regulatory environment.

Why this matters

Hemmes turned a single pub into a network of over 90 venues while Sydney’s nightlife faced regulatory crackdowns. His ability to buy and redevelop prime real estate during downturns gave Merivale a moat that few rivals can match.

The pattern: a family business born in fashion, pivoted to hospitality, and scaled through a combination of prime property acquisitions and premium event programming.

What Pubs Does Justin Hemmes Own?

List of iconic Merivale venues

  • The Ivy – a multi-level complex with bars, restaurants and a pool club in Sydney’s CBD ((Merivale official site)).
  • Establishment – a historic pub turned upscale cocktail bar and grill ((Wikipedia)).
  • Coogee Pavilion – a sprawling beachside venue with rooftop dining ((Merivale official site)).
  • Other venues include Hotel CBD, Queen’s Hotel, and Kensington Hotel ((Wikipedia)).

How many venues does Merivale operate?

  • Merivale claims to operate over 90 brands and venues ((Merivale official site)).
  • Wikipedia states that the group owns approximately 100 pubs, hotels, restaurants and other venues across Australia ((Wikipedia)).
  • The group has expanded beyond Sydney into cities such as Brisbane and Melbourne, with venues like The Calile Hotel in Brisbane ((Merivale official site)).
The trade-off

Merivale’s rapid expansion has occasionally drawn criticism from locals who feel the group’s dominance squeezes out smaller operators. Yet Hemmes argues that his venues drive tourism and create thousands of jobs.

The implication: Hemmes has built a geographically diversified portfolio that insulates Merivale from single-market downturns. With venues in three state capitals, the group is less vulnerable to Sydney-specific shocks.

How Many Times Has Justin Hemmes Been Married?

Who is Justin Hemmes’ wife?

  • Justin Hemmes has been married twice, according to biographical sources ((Wikipedia)).
  • His current long-term partner is Madeline Holtznagel, an Australian model ((Wikipedia)).
  • Previous relationships include Carla McKinnon (2012–2015) and Kate Fowler (2015–2018) ((Wikipedia)).

Who is the mother of his children?

  • Hemmes has two daughters with his former partner Kate Fowler ((Wikipedia)).
  • He also has one child with his current partner Madeline Holtznagel ((Wikipedia)).
  • Reports that his partner is Hazel Mae appear in some online queries but are not corroborated by the majority of editorial sources.
The catch

While Hemmes keeps his personal life relatively private, the existence of children from two different mothers adds complexity to any future succession plans for Merivale.

What this means: Hemmes’ family structure is not unusual for a high-net-worth individual, but the blend of past and current relationships creates uncertainty about who might eventually inherit the business.

Does Justin Hemmes Have Kids?

How many children does he have?

  • Wikipedia reports that Hemmes has at least three children: two daughters with Kate Fowler and one child with Madeline Holtznagel ((Wikipedia)).
  • The exact number has not been independently verified by multiple sources, so it remains somewhat unclear.

Who is the mother of his kids?

  • Two daughters were born during his relationship with Kate Fowler ((Wikipedia)).
  • A third child was born to Madeline Holtznagel ((Wikipedia)).
What to watch

As Hemmes’ children grow older, the question of who will eventually control Merivale becomes more pressing. The Australian hospitality industry will be watching for any hints of succession planning.

The implication: succession planning will become a defining issue for Merivale’s future leadership.

Where Does Justin Hemmes Live?

What is his primary residence?

  • Justin Hemmes lives in Sydney, Australia ((Wikipedia)).
  • He reportedly owns a luxury home in the eastern suburbs, a prestigious area known for its harbour views and proximity to his venues.

Does he have multiple properties?

  • No detailed public listing of his property portfolio exists, though his net worth suggests multiple real estate holdings. Merivale itself owns many of the buildings it operates.

For Australian property developers, Hemmes’ strategy of buying freeholds rather than leasing is the model many now try to emulate.

Timeline

  • 27 August 1972 – Justin Hemmes born ((Wikipedia)).
  • 1990s – Joins family business, House of Merivale.
  • 2000 – Takes over as principal after father’s passing ((ABC News)).
  • 2015 – Merivale valued at A$1 billion by Forbes; John Hemmes dies ((Forbes)).
  • 2019 – Hemmes reaches billionaire status ((Boss Hunting)).
  • 2025 – Family net worth estimated at A$1.58 billion ((Wikipedia)).

Clarity: What We Know and What We Don’t

Confirmed facts

  • Born 27 August 1972 ((Wikipedia))
  • CEO and principal of Merivale Group ((Merivale official site))
  • Son of John Hemmes and Merivale Hemmes ((ABC News))
  • Married at least twice ((Wikipedia))
  • Merivale operates over 90 venues ((Boss Hunting))

What’s unclear

  • Exact net worth figure (multiple estimates)
  • Number of children
  • Current marital status with Hazel Mae
  • Details of secret project
  • Full list of property holdings

Quotes from Key Sources

“The Hemmes family debuted on the Financial Review Rich List in 2018 with an estimated net worth of A$951 million.”

(Wikipedia citing AFR Rich List)

“Forbes estimated that Merivale’s total asset value was A$1 billion in 2015, serving 10 million guests a year.”

(Forbes)

For the Australian hospitality industry, the Hemmes story is a blueprint for scaling a family business into a billion-dollar empire. The challenge for competitors is clear: either acquire prime real estate and build premium experiences, or risk being marginalised by the Merivale machine.

Frequently asked questions

How did Justin Hemmes get his start in hospitality?

He inherited the House of Merivale from his father John Hemmes and transformed the fashion business into a hospitality group.

What is the House of Merivale?

Originally a fashion house founded in the 1960s by John and Merivale Hemmes, it later became the parent company of the hospitality venues.

Does Justin Hemmes have any siblings?

Reports indicate he has a sister, but little public information is available.

How old is Justin Hemmes?

Born 27 August 1972, he is 52 as of 2025.

Is Justin Hemmes married to Hazel Mae?

Most editorial sources list Madeline Holtznagel as his current partner; Hazel Mae appears in online queries but lacks corroboration.

What is the secret project Justin Hemmes is working on?

Details are unknown, but speculation includes a luxury hotel development in Sydney.

Related reading